I am a brand & graphic designer who has spent the past 14 years working for tech companies of all sizes in the SF Bay Area.

Throughout my career, I have functioned as a utility designer, exercising a wide variety of capabilities for in-house design teams. For the better part of the past decade, I have led brand design for early - mid-stage startups, upleveling their visual expression to put their brands on the map.

Recently, I have incorporated AI image generation into my workflow to expand my stylistic palette and increase efficiency.

The projects featured here offer a glimpse at my work product and are by no means comprehensive case studies. Please reach out if you would like to see more and learn how I can help your brand make an impact.

Project highlights

  • Coda Brand

    For over 6 years, I led brand design for Coda (now owned by Grammarly), which included developing visual identities, sub-brands, graphic systems, marketing collateral, event designs, and more.

    #branding #illustration #graphicdesign

    See more

  • Evolution Campaign

    A 2022 integrated brand awareness campaign for Coda.

    #creativedirection #designdirection #productiondesign

    See more

  • Enough of This Sheet Campaign

    A 2019 integrated brand awareness campaign for Coda.

    #creativedirection #designdirection #productiondesign

    See more
  • An image of Flexport's brand elements and style

    Flexport Brand

    For almost two years, I led brand design for Flexport, designing visual identities, marketing collateral, websites, swag, and more.

    #branding

    See more
  • An image of Flexport's homepage

    Flexport web system

    A modular system for Flexport’s marketing website.

    #webdesign #branding

    See more

  • Flexport Event Design Programs

    Dual design programs for Flexport’s event marketing.

    #events #graphicdesign

    See more

  • Box Brand

    I worked on the Box brand design team for four years, designing visual identities, events, modular website systems, illustration, and more.

    #branding #web #events #graphicdesign

    See more

  • Facebook Gifts

    As a Jr. Designer, I worked on the short-lived Facebook Gifts (formerly Karma) product, which included designing iconography, UI, and retouching/formatting product photography.

    #iconography #UI

    See more

Capabilities

Brand design
Graphic design
Illustration
Motion design (enough to be dangerous)
UI visual design
Design direction
Art direction
AI image generation

Where I’ve worked

Grammarly
Coda
Flexport
Box
Facebook
Karma Science
Tool of North America

Extracurricular

Dad
Bassist
Jiujiteiro
BMX trails rider/builder
Cook
Former Rugby player

Personal work

Design for wine

Label designs, branding, and marketing collateral for my mother-in-law’s wines.

Jiu Jitsu + graphic design

Lending a hand in the way that I know best (besides pushing a broom), when the Jiu Jitsu academy where I train needs help or has ideas to explore.

BMX trails

I design, build, and ride BMX trails at two different spots in Northern CA. For one of them, I developed a visual identity to use on Instagram posts and swag.

Branding + funky bass lines

I designed the branding, album art, gig posters, and played bass for a band called Flood Mansion for several years pre-pandemic.

Get in touch